two solitudes: Alan Sawyer's views on the media industry

Wednesday, May 03, 2006

Video Killed the Radio Star / Internet Killed the Video Star - wrong!

I heard the oldie Video Killed the Radio Star again the other day on the radio as I was getting ready to go for a meeting with a radio exec. The timing was very apt. I mentioned it to the exec but neither of us could remember the name of the group that recorded it (The Buggles). While searching for that tidbit of information, I came across this site http://www.koreus.com/files/200407/internet_killed_videostar.html featuring a parody called Internet Killed the Video Star. It's quite funny.

However, in both cases, the premise is wrong. Video clearly didn't kill the radio star. We have some very successful radio stars who weren't even alive when MTV premiered (and the first video they aired was Video Killed the Radio Star) -- ask Avril Lavigne for her opinion on that.

As for the internet killing the video star, well, I'll direct you to Amanda Congdon of Rocketboom (www.rocketboom.com) with any questions you may have about that one!

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